Brik Magazine Autumn ’15
09 September, 2015What is clear is that London property is one of the de-facto safe havens of the global rich. As wealth and population of the planet increases, it gets smaller...
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On the Cover
Safe as Houses
When researching this article and deciding how to illustrate the cover we couldn't help returning to the theme of how London has more and more international players entering the market, subsequently increasing prices. It seemed only fitting therefore, that the game of Jenga could represent this seemingly never ending tower of growth. It also nicely represents the psychological fear that as the market increases in value so does the expectation that a crash is just around the corner.
What is clear is that London property is one of the de-facto safe havens of the global rich. As the wealth and population of the planet increases, it becomes smaller, and the demand for the uber brand of ‘London property' will become much more intense, perhaps more so than we can ever imagine today. Liken it to selling something in the village fete in 1970 compared to putting it on Ebay today. It truly is a global market, with global demand, and it's almost certainly only going to get stronger.